Joe Hamilla discusses TV White Spaces at the 2010 NAB Show

The National Association of Broadcasters is holding their annual NAB Show next week from April 10-15. NAB's events offer broadcasters the opportunity to network with colleagues, explore new technologies, discuss innovative strategies to build stronger businesses and address important issues. The show will consist of several conferences including Broadcast Engineering, Broadcast Management, Broader-casting and the Digital Cinema and Military & Government Summits.

Joe Hamilla, chief operating officer at Spectrum Bridge, will be presenting at NAB Show’s Broadcast Engineering Conference on Wednesday, April 14. The presentation session, “Spectrum Issues for Broadcasters” will be held from 2:00pm – 5:30pm. Joe will be the first speaker of the panel and will jumpstart the discussion with the topic of “Leveraging White Spaces and an Introduction to the New Networks Being Built with Them.”

Some of the topics to be covered in the presentation include:

• FCC process for TV White Spaces spectrum
• Timeline for TV White Space
• Allocation of TV White Spaces via database
• The Availability of TV White Spaces spectrum
• Trial Networks deployed
• The Spectrum Scarcity and Bandwidth Demand Problem
• Opportunities for TV Band license holders

Spectrum Bridge will also be available following the panel for further discussion. To register as an attendee, please visit the NAB Show website.

The Message is Clear - More Spectrum Needed

Last week, Spectrum Bridge attended the CTIA Wireless exhibition in Las Vegas, NV. The prevailing message at CTIA this year was “more spectrum” in coherence with the National Broadband Plan, from femtocells to the allocation of additional spectrum bands by the FCC. The demand for spectrum extends far past the wireless industry – it is evidenced by many of the markets we serve, including: rural, municipalities, utilities, railways, and application developers. As the demand for broadband grows, along with the number of private networks, high bandwidth applications, and next generation devices; the need for maximizing spectrum access, allocation, and availability becomes key. This message is very much in line with our belief at Spectrum Bridge, Inc. (“SBI”) that demand for Broadband access is insatiable and in order to keep up with the ever-increasing demand, we must provide alternative solutions to alleviate spectrum scarcity and increase spectrum efficiency.

Attending the Andrew Seybold Awards dinner honoring the most innovative companies contributing wireless mobility products and concepts, was exciting for us to see how far the wireless industry has come and the limitless possibilities ahead of us. We were excited to receive the award for “Most Innovative Mobile Technology of 2010” for our TV White Spaces Network, as it validates the importance of our work with TV White Spaces to help support the FCC’s goals of providing more Broadband access nationwide. As the FCC noted in the NBP, our trial networks in Claudville, VA and Wilmington/New Hanover County, NC have demonstrated the promise and potential for TV white space spectrum. As we continue to perfect our skills in the TV White Spaces arena and develop new technology and software to help accommodate the growing demand for spectrum, we are excited about the future of this industry and our involvement in it.

Chris Duffus
CFO

SBI Supports the FCC's Broadband Plan

On March 16th, the FCC fulfilled its Congressional mandate with the long awaited release of the National Broadband Plan (NBP). The plan specifies a number of goals and objectives to meet the nation’s broadband needs over the next ten years. A number of the recommendations relate to spectrum and the use of wireless technology in support of these goals. Spectrum Bridge is uniquely positioned to provide the technology and solutions to support these recommendations.

RECOMMENDATION 4.1 states “the federal government, including the FCC, the National Telecommunications and Information Administration (NTIA) and Congress, should make more spectrum available for existing and new wireless broadband providers in order to foster additional wireless-wireline competition at higher speed tiers.”

SBI’s Spectrum Exchange creates a single point for anyone to locate and access available spectrum, helping to foster competition in the industry, while allowing for better utilization of bandwidth through a multitude of spectrum allocation solutions.

RECOMMENDATION 5.7 states “the FCC should evaluate the effectiveness of its secondary markets policies and rules to promote access to unused and underutilized spectrum.”

The FCC should complete its assessment of potential barriers by the end of 2010; however, today Spectrum Bridge is uniquely positioned to help the FCC in this goal, as we already are the “biggest and best secondary marketplace for spectrum”, as defined by our innovative Spectrum Exchange tool.

RECOMMENDATION 5.12 in section 5.6 states “the FCC should move expeditiously to conclude the TV white spaces proceeding.” Additionally, Spectrum Bridge’s wireless network architecture technology was referenced “to provide broadband service to a school in rural Virginia and are currently being used for demonstration of a wireless broadband network in Wilmington, North Carolina.”

Stay up to date with SBI's future white space network deployments as we continue to explore new applications for TV White Spaces spectrum to help support the FCC's goals.

RECOMMENDATION 5.13 states “the FCC should spur further development and deployment of opportunistic uses across more radio spectrum.”

SBI’s use of cognitive networking technology to more effectively access, acquire and manage wireless spectrum and network assets supports the FCC’s vision. Otherwise known as Universal Spectrum Access (USA), our solution provides access to bandwidth through available networks within the range of their device whether using a Smartphone, netbook, or laptop.

With technology becoming an everyday part of our lives, nationwide broadband access is becoming more critical. As FCC Chairman Genachowski mentions in this interview with CitizenTube, broadband is a key infrastructure for the 21st century. The FCC’s bold vision for the future of broadband validates the core concepts that have driven our own innovations here at Spectrum Bridge. Our cognitive networking technology provides the capability to increase the availability and access to spectrum and network resources while optimizing the allocation of bandwidth within the network gives our customers an effective tool for their next generation wireless needs.

The FCC’s vision for the future of broadband is a major turning point for our industry, as demands for this finite resource continue to grow by leaps and bounds, it is encouraging to see the government address the broadband needs of our country to help foster innovation, productivity and growth. As the plan awaits scrutiny from Congress, and new rulemakings go into effect over the coming months in response to the plan’s recommendations, we look forward to utilizing our tools and resources to help implement the long term goals of the FCC.

- Joe Hamilla, COO

Alternative Spectrum Solutions - Providing Nationwide Broadband Access

Among the flurry of discussion surrounding the FCC’s National Broadband Plan to be released next week, two issues as previously outlined by Julius Genachowski, chairman of the FCC, have received a great deal of attention within the industry. The first being the goal of boosting national access speeds to 100 Mbps for 100 million homes by 2020, and the second goal of freeing up 500 MHz of spectrum over the next decade by allowing broadcast television stations to sell some of their spectrum for mobile broadband purposes. While neither has been set in stone, the costs associated with these goals have been enough to spark heated discussions and commentary on blogs and articles over the past few weeks.

In an article from 4GWE, the estimated combined costs of these goals will take an investment of up to $500 billion. While this is no small number, the benefits of these two aspects of the plan are enormous – bringing broadband capabilities to every corner of the country will provide new opportunities to millions of Americans. Broadband has become a necessity in this day and age to enable more Americans to stay connected to the ever-changing world around them. However, as found in the Broadband Adoption and Use in America study by the FCC, 35% of Americans do not have broadband at home, with the top reason for non-adoption being cost – whether it be the cost of services, computers, installation fees, or a combination of all three.

TV White Spaces now for your Android phone

Announcing the TV White Spaces application for the Android! You can now find out what TV White Spaces channels are available wherever you are – directly from your Android phone – for free.

Created by Spectrum Bridge, “ShowMyWhiteSpace” is the first Android application for locating available TV White Spaces channels anywhere in the US.

Click here to read more on TV White Spaces and you can download our app by searching Spectrum Bridge.

Or...

Scan the barcode or the “QR” code. To do this, download the “Barcode Scanner” application (search barcode). Once installed, launch the program and you will see a red line appear on your phone. Move back and forth from your computer screen until the barcode comes into focus. Once the code is read, a notification will appear saying found URL. Click the “open browser” button and it will bring the ShowMyWhiteSpaces application up in the Android Market.

Dont have an Android? Dont worry, the free "ShowMyWhiteSpace" iPhone app was released by Spectrum Bridge last month. Click here for details.

“White Spaces” Takes Over Wilmington, NC: ABC Video

As previously mentioned in recent blogs, the city of Wilmington and New Hanover County in North Carolina are now using “white spaces” frequencies to benefit the community. The video below was shot at the network launch press conference in Wilmington on February 24th, 2010

(click on the graphic below to watch the video)

In the video, Wilmington Mayor, Bill Saffo points out: “One thing we have been talking about in this country is to make sure that all of our citizens have access to the internet, and this will give us the opportunity to do that.”

Although the story is titled "White Spaces" Takes Over Delaware," in this case it is Wilmington North Carolina, not Delaware as stated.

Spectrum Bridge’s White Spaces Database is Helping Make North Carolina Safer, Greener

Spectrum Bridge and the City of Wilmington, North Carolina just added another technology “first” to their lists.

Today, we joined together in a public-private partnership with the County of New Hanover and TV Band Service to announce the launch of the nation’s first “Smart City” services powered by TV white spaces. Spectrum Bridge’s white spaces database and software are at the heart of this network, controlling and managing the frequencies accessed by the various applications.

You may recall that Wilmington was the test bed for the national digital TV transition, which freed up white spaces for use, and Spectrum Bridge deployed the white spaces database-driven network employing those frequencies for the first time last October.

Spectrum Bridge’s database and software are now helping white spaces power traffic monitoring on one of Wilmington's busiest thoroughfares, Martin Luther King Parkway. Traffic cameras are currently providing much needed safety for many cities throughout the US. In Wilmington, white spaces are delivering wireless traffic safety for daily commuters (and in the event of a hurricane evacuation) in a very green way: Laying fiber in this environmentally protected area would have been cost-prohibitive.

Meanwhile, across town, this white spaces test network is providing environmental monitoring, with real time wireless reporting and measurements of water levels. Previously this was a manual process, where employees had to drive to the locations and wade into the water to access level readings. Costs to perform this task made this a monthly effort. The white spaces test network will save the local government (and taxpayers) money in data collection, and provide for faster identification and mitigation of problems.

In addition, visitors of the County’s Hugh MacRae Park are now enjoying WiFi access -- and the peace of mind that comes with security monitoring of playgrounds and ball fields – all thanks to white spaces. You can read more about this success story here.

On hand to celebrate the event today were North Carolina’s Lt. Governor Walter Dalton, New Hanover County Chairman Jason Thompson, and Wilmington Mayor Bill Saffo – as well as a large group of Mayors from all over the state of North Carolina.

Rick Rotondo, Spectrum Bridge co-founder and CMO extended our thanks to the many forward-thinking partners who brought this test network to fruition at today's event. “We are proud to have provided the technology and know-how for these visionary public and private business leaders to turn their ideas into tangible benefits,” he told the crowd of 130 gathered at Screen Gems Studios. “They know the white spaces opportunity is unique in that it lets them be cost-effective and environmentally conscious while delivering new services to the community.”

Additional services for this test network already in the planning process include the remote monitoring of at risk patients at home (which will result in speedier delivery of care and fewer emergency room visits) and for utilities equipment monitoring to provide energy reduction and cost savings.

I was privileged to be on site for Spectrum Bridge's white spaces trial network launches in Claudville and Wilmington, and have seen the impact they are already having on these communities first hand.

Wilmington is far more urban than Claudville, but the benefits of white spaces for both communities (while different) cannot be overstated. And the appreciation and sense of partnership in both communities has been inspiring.

For us at Spectrum Bridge, white spaces represent more than just being “first”, or a great vehicle for demonstrating our database driven spectrum allocation technology.

White spaces have enabled us to deploy test networks that are already helping to bridge the digital divide and bring much needed services to some terrific people in two beautiful communities.

And that feels pretty good.

- Beverly Lambright